Moodlz

Playful Modular Furniture with a Gamified Shopping Experience

Role:

UI/UX Designer

Duration:

2 weeks

Team:

3 designers

Jump to:

Jump to:

Moodlz is a fictional modular furniture brand that brings a playful, flexible, and vibrant approach to home design. To reflect its ethos, I designed an e-commerce platform featuring the Comfy-gurator, a Tetris-inspired furniture configurator that lets users visualize and personalize their sofa in an engaging way.

E-Commerce

UI Design

Gamification

Storytelling

Product Visualization

User Testing

01

Empathize

01

Empathize

01

Empathize

— THE PROBLEM

Customers looking for modular furniture often struggle to visualize how pieces fit together in their space. Traditional e-commerce experiences lack interactivity, making it difficult to see the flexibility and joy of modular design.

— THE PROBLEM

Customers looking for modular furniture often struggle to visualize how pieces fit together in their space. Traditional e-commerce experiences lack interactivity, making it difficult to see the flexibility and joy of modular design.

Modular furniture opens up a world of possibilities, but this level of choice can quickly become overwhelming. For users new to modular systems, the array of configurations, shapes, and colors might feel complex and intimidating. Too many choices can lead to decision fatigue, especially when users are unsure about how individual pieces fit together or how they’ll look in their space. This creates a barrier between the user and the creative potential of modular furniture, preventing them from fully engaging with or appreciating the benefits of modularity.

02

Define

02

Define

02

Define

— THE SOLUTION

A gamified e-commerce experience that allows users to customize and configure their furniture layouts dynamically, inspired by Tetris. The platform enhances engagement, improves decision-making, and reflects the brand’s playful yet modern identity.

— THE SOLUTION

A gamified e-commerce experience that allows users to customize and configure their furniture layouts dynamically, inspired by Tetris. The platform enhances engagement, improves decision-making, and reflects the brand’s playful yet modern identity.

An Explorative Playground
for Modular Furniture Configuration

To bridge this gap, moodlz offers an interactive, explorative playground within our web app and configurator. This digital platform is designed to guide users through the furniture configuration process in a way that’s intuitive, visual, and fun. Here, users can easily experiment with different layouts, colors, and configurations in real-time, without the pressure of making immediate decisions. The playground provides a “try before you buy” experience, where users can freely explore and adjust their designs until they feel confident and inspired. By turning configuration into a hands-on, guided journey, moodlz makes modularity approachable and enjoyable.

03

WIP

03

WIP

03

WIP

Yikes, this case study is still under construction.
Stay tuned ;-)

Yikes, this case study is still under construction.
Stay tuned ;-)

Methods

  • User Flows & Wireframing

  • Prototyping

  • Usability Testing

  • A/B Testing


Methods

  • User Flows & Wireframing

  • Prototyping

  • Usability Testing

  • A/B Testing


Skills

  • UI/UX Design

  • Interaction Design

  • Gamification

  • Prototyping

  • User Testing

Skills

  • UI/UX Design

  • Interaction Design

  • Gamification

  • Prototyping

  • User Testing

Tools

  • Figma

  • Maze (user testing)

  • Blender (for 3D assets)

  • Adobe Photoshop


Tools

  • Figma

  • Maze (user testing)

  • Blender (for 3D assets)

  • Adobe Photoshop


Let’s Collaborate

Book a call with me
or contact me using the contact form.

Let’s Collaborate

Book a call with me
or contact me using
the contact form.

Let’s Collaborate

Book a call with me
or contact me using the contact form.